Gas prices 2021

Gas prices in New Mexico remain at the highest levels they've since 2014, a byproduct of the pandemic.

Taos Air looks to work with local businesses

Taos Air will be hosting two workshops – July 15 and 16 – designed to work with local companies and business owners on ways to collaborate for the tourism season. According to Taos Air, the goal is to work out “how to collaboratively market air service to the region.”

The workshops will be held at the Taos Regional Airport. Please RSVP with Joe Zvada at

July 15 workshop:

  • 10-11 a.m.: Aircraft Arrival/Tour
  • 11 a.m.-noon: Q&A
  • Noon-1 p.m.: Lunch


July 16 Workshop:

  • 9:30-10:30 a.m.: Aircraft Arrival/Tour
  • 10:30-11:30 a.m.: Q&A
  • 11:30a.m.-12:30 p.m.: Lunch

NM Tourism Department backs Taos marketing efforts with big money

New Mexico Tourism Department (NMTD) received over $3.5 million in funding requests for this year’s New Mexico True Cooperative Marketing and Advertising Program from applicants throughout the state.

“NMTD realized a strong collaboration and investment between the Town of Taos and Taos County in an effort to achieve greater results and amplify the Taos destination message to support tourism, an essential industry in the Enchanted Circle region,” the Tourism Department said in a news release.

Taos County Manager Brent Jaramillo said, “We are grateful to the state for recognizing and supporting this collaboration and awarding us with significant funding to help launch a strong, regional marketing program that will provide us with a competitive advantage in rebuilding Taos’ tourism industry.”

State gas prices remain highest since 2014

The average price for a gallon of regular unleaded fuel in New Mexico remained at $3.09 as of July 8, which is $1.07 more on average than a year earlier, according to the AAA New Mexico Weekend Gas Watch.

Fuel prices overall remain sky-high – higher, in fact, than they’ve been since 2014.

Prices in New Mexico have risen by an average of 50 percent since the start of 2021. Of the major metropolitan areas surveyed in the state, drivers in Farmington are paying the highest prices on average at $3.17 per gallon. Drivers in Las Cruces are paying the least at $2.95 per gallon. Gas prices in Taos County remain at the higher end of the price spectrum, trailing behind Farmington by just two cents – at $3.15 per gallon.

The national average price for a gallon of unleaded fuel is $3.14 – two cents more when compared than it was on July 1.

So what’s behind the increase?

Higher gasoline demand during the pandemic, for one, and secondly, more expensive crude oil, have driven prices upward at the pump. A record number of people who traveled by car over the Independence Day holiday weekend applied additional upward pressure.

Projections show that while statewide prices have remained flat this month, they may increase by as much as 30 cents as the summer continues.

 – Staff report

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