Like everywhere, Taos felt the impacts of the pandemic, but this spunky mountain town took the lemons handed to it and made a pitcher of the proverbial lemonade. Just visit the historic downtown district and you’ll find its reputation as the premier American art colony is more robust than ever. How, you might ask, did artists and galleries manage to have their best years? The answer is twofold.

The Great Resignation and work-from-home movement ignited a red-hot real estate market, as Americans who are enjoying unprecedented mobility moved away from highly-populated urban regions to rural areas such as Northern New Mexico. Likewise, vacationers opted out of cruises or staying at large hotels and resorts to instead pack up the family car and hit the road in pursuit of more intimate, local experiences.

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