Popular Taos morning radio show host Nancy Stapp has been laid off from KTAO.
Stapp, host of “Breakfast with Nancy,” had been with the station for nearly a decade before leaving for a few years and returning Dec. 2006. KTAO General Manager Brandt Legg said she was told Thursday (Dec. 31) morning that she no longer has a job with the station.
Stapp said in a telephone interview Thursday afternoon that she was stunned when she learned the radio station was letting her go. "Radio has been my passion," she said.
Her morning show on KTAO was a hybrid of music, interviews with those in the news and discussion about issues. "Personally, it's a big loss for me and the community," Stapp said.
Legg said Stapp was terminated “with great regret,” and the decision had nothing to do with her job performance.
“It is a direct result of the difficult, challenging economic times we’re all facing,” he said. “Our sales are down.”
Legg said Stapp is the fifth person to be laid off from KTAO this year. He said the station’s advertising has been suffering, and legal fees spent on a dispute with Taos County over outdoor events at the Solar Center also took their toll.
“It all contributes to the bottom line,” he said.
Legg said Paddy Mac will be splitting his time between Luna, 103.7, and KTAO, 101.9, to help fill Stapp’s weekday morning slot. Breakfast with Nancy ran weekdays from 6 a.m. to 10:30 a.m.
In August, the New Mexico Broadcasters Association named KTAO “radio station of the year” in its market division and awarded Stapp for best: newscaster, talk show, complete newscast and single-topic news coverage.
For more coverage, see the Jan. 7 edition of The Taos News.